LCMC HQ

Environmental Branding - Graphics - Construction - Branded Walls - Furniture - Branded Finishes
Project Overview
LCMC Health relocated their headquarters and began a complete redesign of the space. The workplace experience strategy was developed as an intentional response to existing building elements. My team and me worked with the client and architects to infuse the brand expression seamlessly into the space to create a cohesive experience.
My Contributions
As part on this project I worked as a senior designer and point collaborator for the internal team and client. Was actively involved from research to actual execution/ implementation of concepts. Was the point of contact with client. Collaborated with several teams internally and vendors to ensure the project was executed aptly and seamlessly
Early Concepts
Our discoveries led us to know our brand pillars will guide the environmental and experiential design. The foundation of the concept was “A little something extra” activated by - going beyond the expected, looking for opportunities to express the brand personality and culture, being thoughtful about each moment, transforming the everyday into something extraordinary, injecting creativity, creating moments of surprise and delight.
Design Application
The inspiration for the LCMC Health Headquarters was to keep it refreshing and casual with a playful touch reflecting the New Orleans community. Ensuring clean and modern aesthetics with wood accents and bright colors keep it feeling warm, friendly and inviting.